Marketing: It’s not about you, and when you make it about you, you are never going to succeed (episode #53)

The How I Made It In Marketing podcast is underwritten by MECLABS Institute, the parent organization of MarketingSherpa. To learn how MECLABS Services can help you get better business results from deeper customer understanding, visit MECLABS.com/results (https://meclabs.com/results). Change does not want to happen. The status quo is tenacious. To quote Isaac Newton, “An object at rest stays at rest…yadda, yadda, yadda…unless acted upon by an unbalancing force.” In your career, in your company...