Team Building: Loyalty, relationships, pre-selling, and other keys to marketing management success

When managing a marketing team, success is not necessarily a straight line. No instant inputs and outputs. After all, your team isn’t just filled with employees, it’s filled with human beings. Complex, fallible, emotional, confusing, questioning human beings. All of us, together, experiencing the human condition while trying to be productive, together, working in an organization. I say this because, if you’re not careful you might just fast forward to ramming your way through to the goal. The...