My content operations playbook (How to create 800 blog posts per month) (Gordana Sretenovic, Co-Founder at Workello)

How the Fxck SEO Podcast - A podcast by Ben Goodey

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Bonus: Find the full content operations guide here. This week I’ve got a very special guest Gordana Stretenovic from Workello. Gordana and her team have grown multiple company's search traffic exponentially again and again from 0 to up to a crazy 1.5m visitors per month. At one point, her agency produced 800 blog posts per month for their clients with in-house 45 writers and editors. To get an operation like that producing high-quality content you need: Hiring processes Enablement docs Templates to follow And a tech stack to support you In this episode, we learn the exact processes, documentation, and tools you need in place to build a quality content operation that supports both writers and your clients. Deep dive content operations: Access our full library of 25+ Premium SEO case studies and deep best practice insights for £17 at www.thefxck.com.