521: How to Generate 100 Ideas in 10 Minutes with Dr. Roger Firestien

Dr. Roger Firestien shares his simple method for generating more original ideas. You'll Learn: 1) The four guidelines for generating ideas 2) Why silly warm ups seriously help brainstorming 3) The magic number for creative ideas About Roger: Dr. Roger Firestien has taught more people to lead the creative process than anyone else in the world. By applying Roger’s work in creativity:Clorox solved a 77-year-old problem in 15 minutes;General Motors came up with a $1.50 solution that saved the company $50,000 a week;Mead Paper developed a world-class line of products and saved $500,000 a year;Called “The Gold Standard” of creativity training by his clients, he has presented programs in creativity to over 600 organizations nationally and internationally. Roger’s latest book Create in a Flash: A Leader's Recipe for Breakthrough Innovation provides techniques to grow personal and team capacity for tackling tough challenges and recession proofing any business.Book: Create in a Flash: A Leader's Recipe for Breakthrough InnovationBook site: CreateInAFlashBook.comRoger’s website: RogerFirestien.com Thank you Sponsors!Blinkist. Learn more, faster with book summaries you can read or listen to in 15 minutes at blinkist.com/awesomeAlitu. View transcript, show notes, and links at http://AwesomeAtYourJob.com/ep521