5 Crucial Lessons From Silicon Valley for Challenger Food and Drink Brands - Chris Dee, ex-CEO Booths, ex-Director of Food, Harrods.

5 Crucial Lessons From Silicon Valley for Challenger Food and Drink Brands - Chris Dee, ex-CEO Booths, ex-Director of Food, Harrods.Imagine ripping up the Challenger brand playbook? Starting completely from scratch. Well, that’s what happened last week.I interviewed Chris Dee. Chris has a plentitude of retail experience; ex-CEO Booths and Director of Food, Harrods. Now Chris is voraciously slurping up Silicon Valley wisdom to fuel his tech venture: Malt Release Radar. F&am...