What if the problem you're solving isn't "painful" or "urgent"? What if it's just something you think people will want? Should you still pursue it? (feat. Linguini)

Idea to Startup - A podcast by Brian Scordato | Tacklebox

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Today, we'll hit on the most asked question in our now functional podcast question submission list. What if the thing you're building isn't solving a bleeding neck problem? What if it's just something you think people will want? Something that'll improve their life, but not something they loose sleep over? Should you still pursue it? How? We'll talk through Linguini, Yeti, gross margins and status level jumps and land on the answer - is that type of business worth your time?