Empowering Africa’s Creative Artisans through E-Commerce

As the world increasingly embraces e-commerce, IFC is partnering with an African startup to ensure the continent’s creative artisans don't get left behind. In its first foray into Africa’s creative sector IFC has invested $3.4 million in ANKA - an all-in-one e-commerce solution for African businesses aiming to export globally. In this episode of IFC Audio Stories, Lindy Mtongana meets the company’s visionary founder, Moulaye Tabouré.