Brand & Culture 101

To be successful, a brand has to be built on a solid foundation: culture. But what is your company’s culture? And how do you translate that into a brand? On this episode, we hear from brand experts Beth Flom and Andrew Bogucki of New York-based Tenet Partners and Cadence Bank’s Chief Marketing Officer, Jackie Hooper. Together, they share the keys to evaluating culture and developing a rock-solid brand —no matter the size of your company.