Building a Better Coupon

Chris Tiffin is the Founder and CEO of Aisle, a cash-back rewards platform that works entirely through text. On this episode, Courtnie, Ali, and Tiffin talk about the marketing challenge of retail: Who is buying your product in store? What else are they buying? How do you incentivize repeat purchase when it's all opaque? Aisle is one of the tools brands are using as part of the solution.

Om Podcasten

A podcast about building consumer product (CPG) startups. When Haven's Kitchen launched its fresh sauces in grocery stores across the U.S., founder Alison Cayne knew they were jumping into something crazy. In her effort to get educated, she started meeting with everyone she knew and respected who could advise her - from operations and supply chain gurus to brand marketing and social media mavens. Then she started having those conversations as a podcast so that other entrepreneurs can learn from them as well. This is the story of building Haven’s Kitchen. But it’s also the story of every growing business. Because we’re all In the Sauce.