Building Towards an Outcome

In the Sauce - A podcast by Heritage Radio Network

Eddie Revis is the CMO of Magnolia Bakery and formerly VP of Brand, Marketing & Media at Chobani. On this episode of ITS, he shares his marketing "tool kit." But even more importantly for emerging brands, Eddie breaks down the way to think about marketing. It's all about the outcomes, and what you're willing to spend for them. This one is packed, folks! Enjoy!