We're All Mad Here: The Next Gen CMO

This week we are speaking with Robert Jurewicz from the Swedish eCommerce company Plick. Robert got his first interest in marketing from a psychological perspective. And then once he learned the complexities of consumer behavior and measurement, he couldn't get enough. Robert shares his personal experience in learning new marketing channels as a user. Moreover, how getting your hands dirty is invaluable when it comes to understanding the trends in digital marketing.If you know want to learn more about how Plick leverages INCRMNTAL to gather insights into their influencer marketing campaigns (and other activities that were previously difficult to measure) - Check out the full case study here.