Ep 281 - How to Avoid Getting Too Tactical with Patrick Seibert

Indie Game Movement - The podcast about the business and marketing of indie games. - A podcast by Andrew Pappas, Game Marketing Strategist and Consultant - Tuesdays

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Tactics and knowing what steps are needed to market your game are essential for any effective strategy, however, lots of times as game creators we can get lost in the details making it a challenge to pull ourselves away to get a clearer perspective on how to reach our destination and goals.  That’s why Patrick Seibert of Too Indie to Fail is with us today to share why tactics aren’t everything and how thinking about bigger-picture strategies and being adaptable can help you get results while avoiding the tactic trap.