Influencer Beauty Brands & Their Consequences

In this week's episode, we explore the world of influencer beauty brands and why consumers keep purchasing them despite the controversies, quality issues, and more. Are influencers qualified to launch a brand? Do influencer brands de-legitimise the beauty industry? How do we respond to influencer brands vs. faceless brands? And how does having an influencer at the helm of a brand impact its reputation when scandals arise?  Damn Gina: https://www.damngina.com.au/ Use code 'RENEGADE10' for 10% off! Join our Renegade by Centennial Beauty closed Facebook group: https://www.facebook.com/centennialbeauty/ Recaps: Twitter Bitcoin hack targets verified accounts, scams people out of nearly $1 million Kanye West pulls out of U.S. presidential race Morphe cuts ties with Jeffree Star Male beauty brand, FACULTY, launches with Chase "Lil Huddy" Hudson  Patrick Star launches ONE/SIZE beauty brand Jackie Aina announces new brand FORVR MOOD Addison Rae teases new brand Item Beauty Desi Perkins reveals new brand DEZI The Sinner Season 1 (2017) Recommendation: The Sinner Season 1 (again)  Articles mentioned: http://centennialbeauty.com/patrick-starrr-announces-beauty-brand-one-size/ http://centennialbeauty.com/jackie-aina-forvr-mood/ http://centennialbeauty.com/addison-rae-item-beauty-brand/ http://centennialbeauty.com/faculty-beauty-brand-chase-hudson/