Is The Beauty Community Dead?
infinite scroll - A podcast by Centennial World
This week's episode is brought to you by So...? Fragrances. Shop So…? Fragrances Unique Body Mists at your local Woolworths and So…? Fragrances Escape Body Mists at your local Coles. And head to @sofragrancesau on Instagram to learn more. In this week’s episode, we discuss the death of YouTube’s beauty community and explore if it's come back to life with the rise of TikTok. Our discussion was inspired by the absolutely viral discourse around the new Jones Road Beauty 'What The Foundation' and how the controversy around this foundation has sparked intense debate over the responsibility of beauty influencers as the community moves from YouTube to TikTok. Timestamps: 9:53 Kravis is married! 12:40 Kylie Jenner and Travis Scott walk BBMAs red carpet with daughter Stormi in Travis’ first red carpet appearance since Astroworld 15:42 Nessa Barrett spotted with Josh Richards amid Jaden Hossler split 17:43 Nikita Dragun opens up about bipolar diagnosis 20:33 ColourPop Cosmetics comes under fire for ripping off a Black creator’s makeup trend in birthday campaign 27:12 From YouTube To TikTok: Is The Beauty Community Dead? 27:44 How Jones Road Beauty 'What The Foundation' became the most divisive product on TikTok 30:00 Jones Road Beauty 'What The Foundation' reviews 36:24 Why the beauty community died 49:34 How TikTok has ushered in a new era for the beauty community and what the Jones Road Beauty foundation scandal can teach us about this shift 52:58 Downfalls of the TikTok beauty community vs. YouTube beauty community 1:00 Our predictions for the future of the online beauty community 1:03 Was the Jones Road Beauty foundation scandal a planned PR stunt? Our publication: https://centennialbeauty.com/ Follow us: https://www.instagram.com/centennialbeauty/?hl=en Join our closed FB group: https://www.facebook.com/groups/3178046912258044 Resources: https://centennialbeauty.com/nessa-barrett-josh-richards-spotted-walk-dog/ https://centennialbeauty.com/nikita-dragun-opens-up-bipolar-diagnosis-following/ https://centennialbeauty.com/colourpop-cosmetics-colourful-under-eye-trend-birthday-campaign-naezrah-backlash/ https://beautyvelle.com/2021/02/06/colourpop-make-it-black-collection/ https://centennialbeauty.com/jones-road-beauty-what-the-foundation-tiktok-reviews-controversy/ https://www.vox.com/the-goods/23064266/dan-howell-michelle-phan-youtuber-brain https://www.youtube.com/watch?v=hSGGxzFGwNg&ab_channel=Rifenstine https://www.youtube.com/watch?v=jqZMLY3WgeI&ab_channel=FoolCoveragePodcast