78 - Lucy interview: How to build a powerful content strategy on Instagram

In today’s episode of the INfluence Podcast, Jake introduces Lucy Douglas - who quitted ‘real life’ in the corporate retail and hospitality world 5 years ago and set up a travelling Rum Festival. She used social media to grow on her business to over 6 figures in just 8 months. When the pandemic wiped out the events world, Lucy started working full time online. She now helps businesses to grow with ‘Natural Authority’ through branding, content and organic lead generation and conversion If you are someone who needs tips on how to build a powerful content strategy on Instagram, then this is for you! Here's a few highlights from today's episode: - Why is content so important? - The major challenges / biggest obstacle that people have creating content - and the 3 different areas to overcome it. - Our content strategy from February 2021. Resources mentioned in this episode: - Instagram Growth & Monetisation Training: https://jakeadamdavey.com/instagalactic - Grow your brand with Instagram: https://jakeadamdavey.com/brand - jakeadamdavey.com/avatar - Canva.com - IG: https://www.instagram.com/thisgirllovesrum/?hl=en Find out more: - Website: JakeAdamDavey.com - Instagram: instagram.com/jakeadamdavey - Facebook: facebook.com/jakedaveypage/ Don’t Forget: If you’re enjoying the podcast please do leave us a review and sharing is caring - if you know someone who would enjoy or benefit from today’s topic, do hit the share button and pass it on. Thank you so much and until next time, stay on mission and do something extraordinary for others, keep inspiring, keep growing your circle of influence! Best, Jake Music references: Island by MBB https://soundcloud.com/mbbofficial Creative Commons — Attribution-ShareAlike 3.0 Unported— CC BY-SA 3.0 Free Download / Stream: https://bit.ly/Island-MBB Music promoted by Audio Library https://youtu.be/6by8zhaG04Y