Ardath Albee, How to Create Persona-Driven Marketing Strategies - InnovaBuzz 447

Innova.buzz - A podcast by Dr Jürgen Strauss - Wednesdays

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Business Technology

InnovaBuzz #447 - I chat with Ardath Albee, a B2B Marketing Strategist and CEO of Marketing Interactions, where she creates personas and persona-driven content marketing and sales enablement strategies for her clients.