Mike Wittenstein, Understanding Your Customers' Experience with Active Storytelling – InnovaBuzz 532

Our guest in this episode is Mike Wittenstein, the founder and managing partner at Storyminers. Mike shepherds mid-market companies to higher operating results and profitable exits using Storyminers’ unique combination of Story, Strategy, Experience Design, and Technology. His robust story-driven process helps bring clarity to their stories, strategic plans, brands, reorganizations, customer experiences, and game plans.In our conversation Mike talked to me aboutTelling engaging stories in a way that places the customer at the centreConscious capitalism, adaptive enterprise, regenerative agriculture and making decisions to benefit allCustomer experience journey mapping with sketchesJess Dewell in episode 511 introduced us to Mike.Listen to the podcast to find out more.