Validating Copy and Improving Conversion Rates with Chris Silvestri

Innovators Can Laugh - A podcast by Eric Melchor - Wednesdays

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Send us a textChris Silvestri is the founder of Conversion Alchemy - an agency that helps B2B SaaS companies increase conversions by matching your copy with the conversation already happening in your customers' heads. In this episode, he shares:his process for matching a brand's website copy to the thoughts and expectations of their target audienceHow usability testing is a valuable tool for validating copy and improving conversion rateswhy one should consider using AI models to gain insights...