Episode 54: A Man with a Plan

In this episode of Inside Jobs, we connect with Keith Loell, integrated creative director and leader at Tonic, the award-winning in-house agency at Highmark Health. Keith has always felt the most comfortable and most alive building things. So, when the executives at Highmark came knocking with a plan to build a full-service, world-class in-house agency, he was all in! Join us to hear how Keith’s experience with external agencies and clients across three continents led to his decision to take ...