20. How An In-house Team Filled A 30,000 Person Stadium with Ryan Deiss:
Inside The Greenroom | AYR - A podcast by Pete Vargas III
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Connect with us! Facebook: www.facebook.com/advanceyourreach Website: advanceyourreach.com Email: [email protected] Welcome, Jarrod Glandt, Inside the Greenroom! In this episode, we discuss the number one challenge every meeting planner faces – filling up the seats at their event! PLUS we dive into how a speaker can win large stages and events. Jarrod Glant is the meeting planner for the largest entrepreneurial event in the WORLD – 10X Growth Conference. This was the biggest stage I’ve ever been on! This episode dives into the nitty-gritty details of what it takes to fill an arena with over 30,000 people. Jarrod also shares how Jarrod Glandt is Vice President of Business Development and Sales at Grant Cardone Enterprises, the world’s premier sales and management training company. He also co-hosts the weekly webcast series focused on millennial business and success, “Young Hustlers.” His remarkable working relationship with Grant Cardone started in 2010 and guided by that mentorship he is now a multi-millionaire and in the top one-percent income bracket of his peer group. P.S. - 10x 2020 is coming up!! Grab your seats! February 21-23 10xgrowthcon.com/VIP We also cover: The main things that worked (and didn’t work) in filling the LARGEST entrepreneurial event in the world The number of emails sent out to promote the 10X Growth Conference Ways to “wordsmith” and repackage content to promote your event The number of months the Cardone team promoted the 10X Growth Conference The “outbound” marketing methods the Cardone team used to promote the 10X Growth Conference The biggest challenges of running big events (aside from filling seats) The traits a speaker must have to land a large event Why “money” is not always valuable to a meeting planner (note: someone offered $500,000 to speak at the 10X Growth Con, and they were rejected) The power of knowing a meeting planners “DBM” (hint: knowing this will tremendously increase the chance of landing their stage) Mentioned Resources: 10x GrowthCon 2020: Grab your seats! February 21-23 10xgrowthcon.com/VIP Quick Episode Summary: 2:41 Welcome Jarrod inside the greenroom! 3:07 Get to know Jarrod 10:51 One of the biggest pain points in event planning 11:41 The playbook to filling an event 18:28 Relying on speakers to sell out your event 21:18 Sneak peek of the 10X growth con 22:51 Focusing on your attendee's experience 25:28 How to land a Grant Cardone stage 29:06 Fining event planners dominate buying motive 30:20 How Jarrod protects the brand 31:34 The speakers who have impacted Jarrod the most 32:22 Jarrod's favorite up-and-coming speaker 32:34 Why live events are still important 33:34 Jarrod's favorite moment inside a greenroom 34:17 Jarrod's final thoughts 35:42 My biggest takeaways Connect with Jarrod: grantcardone.com 10xgrowthcon.com Facebook LinkedIn Twitter