24. No list? No problem! How to Fill an Event Anyway with Pedro Adao

Connect with us! Facebook: www.facebook.com/advanceyourreach Website: advanceyourreach.com Email: [email protected]  Welcome, Pedro Adao, Inside the Greenroom!  A big mistake we’ve made in the past at Advance Your Reach is running a BIG event WITHOUT having a big community or following. We did them...but they were HARD to fill. Since then, we advise clients not to run their own events until they have a community established.  However, in this episode, Pedro Adao proves us wrong!  He filled seats for his first event WITHOUT having a large community, and spills the beans on how he did it – IN A VERY NICHE MARKET!! We also cover the economics of filling seats through paid advertising, the content you should bring to the table for live events, and how to be a great guest speaker!  Pedro Adao is the author of The Finished Life, and Retired and Free. He is the founder of Fortress Financial and of The 100X Academy, a movement of Christian Entrepreneurs who desire higher levels of income, influence, and impact throughout their life and their business. Pedro has been a long-time friend and joined us at Reach Live 2019 as a judge at the speak-off!  We also cover: How Pedro filled the seats for his first event WITHOUT a large community or list (note: he essentially broke one of my “rules” for running your own BIG events, and pulled it off. Learn how!) The magical power of creating a sense of “community” online BEFORE the live event date The harsh reality of selling tickets online with paid advertising The type of content you should be bringing to your own event that will make an audience WANT to show up live! Invited to speak at someone else’s event? Here’s what you should do to your Signature Talk  Why live events are more important now more than ever    And much more!      Connect with Pedro Adao: Facebook: https://www.facebook.com/pmadao Company: 100x Academy Website: https://www.100xacademy.com/academy   Speakers That have Impacted Pedro’s Life: Bill Johnson Heidi Baker   Up and Coming Events that People Need to know about:  Sean Cannell  I am Focused on Industry Leaders b/c I am trying to level up my events. So the Russell Brunson’s and Pete Vargas’s of the world     Quick Episode Summary: 1:28 Welcome, Pedro! 2:20 Who is Pedro Adao 4:04 How God tricked Pedro 5:17 The best question to ask yourself 6:20 How Pedro launched an event with no list 7:16 The worst way to sell tickets 10:08 Why Pedro decided to have a live event 12:30 How to honor your speakers 16:32 What Pedro looks for in speakers 21:20 How speakers can serve events 22:50 The worst thing a speaker can do 24:42 The speakers who have impacted Pedro the most 25:23 Pedro's favorite up-and-coming speakers 26:47 Why Pedro thinks live events are still important 28:08 Pedro's favorite moment inside a greenroom