Digital Marketing For Small Businesses

International Institute Of Digital Marketing™ - A podcast by International Institute Of Digital Marketing™

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Hi, my name is Abdul from the International Institute of Digital marketing. Our topic for today will be 4 ways small businesses can use digital marketing to turn a profit. Thanks to the internet, small businesses are able to create brand awareness at a reasonable cost. The 4 techniques I will be listing are quite affordable. Success will largely depend on the efforts and strategy of the business. Let’s start with email marketing. This consists of sending content to your consumers through email. To get started you’re going to need a service that provides email automation. Shop around for one that matches your business goals and budget. Then, plan out an email campaign and appropriate emails to send to your target audience/existing customers. Up next is social media marketing. Use social media networks that you know your target audience is using. Consistently post interesting content and use hashtags that are relevant to your business. Other methods include influencer marketing and paid social media ads. Next is content marketing. Content marketing shifts the focus from your brand to your audience. The goal here is to use your content to attract an audience that would be interested, like a blog post or a how-to video. Customers are more likely to remember your brand name when looking for products if they have already consumed content from you. Finally, we have search engine optimization. Search engine optimization is the process of improving your site to increase visibility when people search for products or services that are related to your business. Use keyword research tools when designing your website and creating your content. Make sure your website is optimized for all devices. Implement images and videos when necessary. With these four techniques, you can ensure your business has an online presence. Because they are affordable, you should look to implement them in your marketing strategy if you haven’t done so, and improve on them if you already use these techniques. For more information visit our website at digitalmarketinginstitute.org. Globally Recognized #Digital #Marketing Certifications: https://thedigitalmarketinginstitute.org/ INTERNATIONAL INSTITUTE OF #DIGITAL #MARKETING ™ Learning Leaf: https://thedigitalmarketinginstitute.org/Learning-Leaf/ For Course Details: https://thedigitalmarketinginstitute.org/courses ------------------------------------------------------------------------------------------------------- INTERNATIONAL INSTITUTE OF DIGITAL MARKETING ™ is a certifying body founded in the USA by several long-standing marketers. We have years of experience in business, marketing, and more, and have put forth our combined experience to develop IIDM. Digital Marketing is something that’s all around us, yet there has been no solid foundation for marketing in many, many years. In the news, there are blunders again and again by companies, failing some of the core aspects of modern marketing. Because of this, the need for a solid, stable foundation for marketing in the modern world is needed-- a foundation with the ability to be built upon and developed with time. #contentmarketing #digitalmarketing #digitalmarketing #marketing #socialmediamarketing #socialmedia #business #marketingdigital #branding #seo #instagram #onlinemarketing #advertising #digital #entrepreneur #contentmarketing #marketingstrategy #digitalmarketingagency #marketingtips #follow #smallbusiness #design #bhfyp #webdesign #like #photography #graphicdesign #content #art #fashiondigitalmarketing #digitalmarketingagency #digitalmarketingsalary #whatisadigitalmarketing #digitalmarketingcompanies #digitalmarketingjobs #digitalmarketingcertificate #digitalmarketingcompany #digitalmarketingcourse #digitalmarketingservices #digitalmarketingstrategy #marketingdigital #digitalmarketingconsultant #digitalmarketingagencynearme #googledigitalmarketingcertification #digitalmarketingmanager #digitalmarketinginternship #digitalmarketin