YOUR GUIDE TO SEO CONTENT & COPYWRITING

Despite some #marketers using the two terms synonymously, an #SEOcontentwriter is not an #SEOcopywriter. A #copywriter and #contentwriter’s #responsibilities are often misunderstood; and although there is some overlap, the two #positions have clear #distinctiveroles. Each #writingstyle requires a #specificsetofskills to #resolveopenprojects and #meetstrictdeadlines. The main difference comes down to the #differentcontenttypes each #writer produces. One role #writes #shortcontent focused on #advertising and #branding while the other #position #composesinformativeposts intended to #buildtrust and #boostengagement. As a #smallbusinessowner, you’ll need both #SEOcontent and #SEOcopywriting to successfully reach your #goals. WHAT IS #SEOCOPYWRITING? #SEOcopywriting describes a particular type of #onlinecontent that harnesses a combination of #uniquekeywords. #SEOcopywriting focuses on #advertising a #product or #brand, drive #conversion/#sales, and #encourage a #directresponse. #SEOcopywriting can cover a multitude of projects, and it can take many forms, depending on your #company, #product, and #service. #SEOcopywriting pertains to #webpages, #landingpages, #tweets, #blogarticles, #Facebookposts, #productdescriptions, and #promotionalcopy. TIPS FOR BETTER #SEOCOPYWRITING Effective #SEOcopywriting attempts to #persuade and #motivate people to take a #specificaction. Use these #tips to #improve your #copywritingtechnique, and enjoy more #websiteconversions! ● Showcase #BenefitsOverFeatures: Prospects care more about the #benefits provided by the product than by the #features included. ● Focus on #Emotions: When completing a #sale, #emotions typically #influence #customers to complete the #desiredaction. ● Highlight #ClientTestimonials: Leverage #onlinetestimonials to #maximize credibility with #customers. ● Use #SimpleLanguage: Make sure your #copy isn’t #tootechnical or #toocomplicated for your #readers. ● Create a #Feeling of #Exclusivity: Clients love to feel as though #brands care about them, make prospects feel #special by being part of an #exclusive group. ● Prove #ProductValue: Prove the #value of your# product because #customers want to get a #gooddeal or feel like they’re spending their money wisely. Globally Recognized #DigitalMarketing #Certifications: https://thedigitalmarketinginstitute.... INTERNATIONAL INSTITUTE OF #DIGITALMARKETING ™ Learning Leaf: https://thedigitalmarketinginstitute.... For Course Details: https://thedigitalmarketinginstitute.... ------------------------------------------------------------------------------------------------------- INTERNATIONAL INSTITUTE OF #DIGITALMARKETING ™ is a certifying body founded in the USA by several long-standing #marketers. We have years of experience in #business, #marketing, and more, and have put forth our combined experience to develop #IIDM. #DigitalMarketing is something that’s all around us, yet there has been no solid foundation for #marketing in many, many years. In the news, there are blunders again and again by companies, failing some of the core aspects of #modernmarketing. Because of this, the need for a solid, stable foundation for #marketing in the modern world is needed-- a foundation with the ability to be built upon and developed with time. #contentmarketing #digitalmarketing #digitalmarketing #marketing #socialmediamarketing #socialmedia #business #marketingdigital #branding #seo #instagram #onlinemarketing #advertising #digital #entrepreneur #contentmarketing #marketingstrategy #digitalmarketingagency #marketingtips #follow #smallbusiness #design #bhfyp #love #webdesign #like #photography #graphicdesign #content #art #fashion #bhfyp