How The Connect came to be

Inspiration can come from anywhere, a nice sunset, a song, some words or even a place. In our first episode, the Founder & Chief Connections Builder of The Connect, Rayde Luis Baez, talks about how an image of a foreign place, accurately represented what and how his venture would be operating, to service a void he noticed in the industry. Rayde guided us through his observations during his years of experience, and what he defines as the theory vs reality in the sports sponsorship sales game, as well as his approach at identifying potential brand partnerships.  You can follow Rayde on every social platform as @RaydeLuisBT