Archie Gottesman: How a Marketing Executive is Engaging Jews and Fighting Antisemitism—Jewish Insights with Justin Pines

Can a billboard engage Jews? Or fight antisemitism? Justin is joined by Archie Gottesman, the marketing executive behind the eye-catching Manhattan Mini Storage ads, to discuss how she is using clever ad campaigns to target disengaged Jews and seek allies to fight antisemitism through her organization, JewBelong. You can learn more at JewBelong.com To learn more about JBS, visit JBSTV.org  JBS is a non-profit, Jewish educational television and multimedia platform made possible by listeners like you! Please help us sustain and grow our programming: https://jbstv.org/jbs-donation-form Do you have a question, feedback or an idea for a show? Email us at [email protected] Download the JBS App, or listen on the go wherever you get your Podcasts!