#064 The Synthesis of Media and Ecommerce with Kevin Espiritu of Epic Gardening

Links Epic Gardening Kevin Espiritu on YouTube Creator Capitalists post from Eric Kevin’s first appearance on Smart Friends Scribemedia.com/consult Timestamps (00:04:23) Kevin’s career leading to content (00:14:00) What did raising capital unlock for you? (00:20:36) Attaching a dollar value to your niche (00:27:08) What is your high-leverage work today? (00:28:24) What do you see for Epic Gardening over the next 10 years? (00:29:43) What other places can this playbook work? (00:37:29) Being *good* on every platform (00:39:00) Not thinking about “Marketing” (00:40:41) Is it easier to start with media and attach commerce after? (00:46:52) The importance of authenticity (00:53:55) Q&A (01:03:00) Wrap up To support the costs of producing this podcast:  >> Buy a copy of the Navalmanak: www.navalmanack.com/  >> Sign up for my online course and community about building your Personal Leverage: https://www.ejorgenson.com/leverage  >> Invest in early-stage companies alongside Eric and his partners at Rolling Fun: https://angel.co/v/back/rolling-fun >> Join the free weekly email list at ejorgenson.com/newsletter >> Text the podcast to a friend >> Or at least give the podcast a positive review to help us reach new listeners!