If You Want To Get A Prospect’s Attention, Send Them Something Lumpy

Although Array Digital is 100% digital, Erik thinks a good way to get someone’s attention is by sending them something lumpy in the mail. He's done it for so many years and he finds it extremely effective. Listen to this episode as Erik shares tips on how you can incorporate 'lumpy mails' into your marketing strategy. — Erik J. Olson is an award-winning digital marketer & entrepreneur. The Founder & CEO of Array Digital, he is also the host of the Journey to $100 Million Flash Briefing and daily podcast, and the organizer of the Marketers Anonymous monthly meetups. — Kevin Daisey is an award-winning digital marketer & entrepreneur. He started his first company when he was just 23, and is the Founder & CMO of Array Digital. Kevin is also the co-host of the Journey to $100 Million Flash Briefing and daily podcast, and the co-organizer of the Marketers Anonymous monthly meetups. — For more information on the show, and to check out past episodes, go to journeyto100million.com!