In Sales, It's Important To Get To A No Quickly

It can be tempting to want to work with anyone who comes in the door, no questions asked. But just as a potential client is evaluating whether your services are the right fit for their needs, you too should take into consideration if the time and effort you need to spend with that lead are worth it. Take it from Kevin's experience during his sales call with a lawyer (and lead) from New York. Find out what happened in this conversation. — Erik J. Olson is an award-winning digital marketer & entrepreneur. The Founder & CEO of Array Digital, he is also the host of the Journey to $100 Million Flash Briefing and daily podcast, and the organizer of the Marketers Anonymous monthly meetups. — Kevin Daisey is an award-winning digital marketer & entrepreneur. He started his first company when he was just 23, and is the Founder & CMO of Array Digital. Kevin is also the co-host of the Journey to $100 Million Flash Briefing and daily podcast, and the co-organizer of the Marketers Anonymous monthly meetups. — For more information on the show, and to check out past episodes, go to journeyto100million.com!