65. How to grow your audience

Just Start Now - A podcast by Vicky Shilling

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The podcast is back for another season! In this episode I talk about:  What an audience is and why we need to grow our audience continually, not just as a once off activity  Fast acting activities you can do to grow your audience:  Guest appearances Influencer marketing Networking  Running free events  Building a referral network (listen to episode 45 with Kate Matheson for more on this) Leverage hot/warm contacts Paid for ads Slow burn, long term activities you can do to grow your audience: Website and SEO / Google My Business (listen to episode 28 with Maddy Shine for more on this)  Content marketing  Mailing list (listen to episode 5 for more tips on this) Press and PR (read this blog post on how to do your own PR) Pinterest (listen to episode 34 with Sahar Twesigye for more tips on this)  How important it is to believe in yourself and your ability to help and the value you add into the world by creating these opportunities and pitching yourself for features (grab a copy of my book for more help with this)  For episode show notes, resources and links, head to vickyshilling.com/just-start-now-podcast/ Love this podcast? Want to go deeper? Join the Just Start Now course and community for wellness business owners. Any questions about this episode or the Just Start Now community drop me an email ([email protected]), send me a DM on Instagram or book in a chat here.