Episode 5: The Promo Men

“KLOS 50 in Reverse” Podcast Series - A podcast by Meruelo LA

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Concerts, contests, billboards, bumper stickers, street team events, etc. Plus, tales of some of the “guerilla” tactics the street team employed in their battle vs. crosstown radio rival KMET with Steven G. Smith and C.W. West, 2 of KLOS’ intrepid promotion directors.Hosted by Rita Wilde and Stew Herrera.See omnystudio.com/listener for privacy information.