379. Building a Lash Community Online: Tips from Flowrish Lashes’ Ariel Renee

In this episode of LashCast, we chat with Ariel Renee, the founder of Flowrish Lashes, about her unique journey from makeup tutorials on YouTube to building a thriving lash community online. Ariel shares how she initially fell in love with YouTube but found the makeup space too saturated. After getting certified in lashes nine years ago, she didn’t enjoy it at first and stepped away for a corporate job—which she quickly realized wasn’t for her.Returning to lashing, Ariel decided to pivot her ...