#16 - Make it or break it: Marcelo Abritta, Buser

Latitud Podcast - A podcast by Latitud

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When Marcelo Abritta pitched Buser to a VC for the first time, he didn't have a lot of leverage. His operation was quickly blocked by authorities and incumbents. He wasn't yet working full time on the business. And the cherry on top: he had a six-figure debt from a recently failed company. He did, however, receive a great investment offer from a top-tier fund that same day. Everyone knew from the start that that would be a "make it or break it" type of deal — and it still is. In fac...