#30 - Establishing, regulating and scaling culture: Loreanne Garcia, Kavak

Latitud Podcast - A podcast by Latitud

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For a long time, Loreanne Garcia and her brother, Carlos, had talked about building something together. Originally from Venezuela, they finally found the perfect opportunity in Mexico in 2016.That's when Lori, Carlos and their co-founder Roger started Kavak, an online platform for buying and selling secondhand cars. With a $4B valuation, Kavak became the first Mexican unicorn in 2020, right during the most unpredictable period most of us have experienced globally in our lifetime. Their fast r...