#130: An Introduction to Local Search Marketing, with Gyi Tsakalakis (Replay)

In this episode, Gyi Tsakalakis explains why local marketing matters online (spoiler alert: “[those] earning more than $150,000 per year were more likely to choose an attorney based on an internet search than via a friend”) and how to do it effectively. Gyi Tsakalakis helps lawyers earn meaningful attention online because that's where clients are looking. On Lawyerist and elsewhere, he writes and speaks about legal marketing and technology.