Growing a SaaS That Helps SaaS Companies Sell with John Street of Pax8
Leaders of B2B Podcast - Interviews on Business Leadership, B2B Sales, B2B Marketing and Revenue Growth - A podcast by David Ledgerwood, Leaders of B2B
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John Street, CEO, Chairman, and Founder at Pax8, shares his startup journey on the show. Pax8 provides smaller SaaS companies with great products which have much-needed marketing reach. Providing a marketplace for them gives them the advantages of a collective platform that can attract potential customers.When Pax8 started 11 years ago, the environment was completely different. This visionary idea had to tackle several roadblocks and obstacles. SaaS was not the dominant and efficient platform it is today. A lot of businesses gravitated toward premise-based systems. Street shares how he worked around these roadblocks. Maintaining grit and working closely with the industry to project his vision were critical success factors. Today, his platform is a dominant and essential market force that enables SaaS companies to succeed.John also shares useful information about leading a team. In today’s ultra-competitive employee market, it’s imperative to retain great talent. John lives by the creed of prioritizing employees above all else. He thinks that leading a company is about getting personal and engaged with employees. John says that keeping employees motivated will ensure they take care of the customers—and that leads to better profitability. Business leaders who have a revolutionary idea will pick up important lessons from John’s experience of navigating a market that wasn’t quite ready for his startup. Some great insights on employee engagement can also be picked up from the podcast. LinkedIn - https://www.linkedin.com/in/john-street-13b01514/Website - https://www.pax8.com/en-us/ This episode is brought to you by Content Allies.Content Allies helps B2B tech companies launch revenue-generating podcasts. Build relationships that drive revenue through podcast networking. We schedule interviews with your ideal prospects and strategic partners so that you can build relationships & grow your business. You show up and have conversations, we handle everything else. Learn more at ContentAllies.com This episode is brought to you by Remote.Remote working is now becoming the standard of great employment in today’s world.If you want to embark on this transformation but don’t know how, Remote can help you. Remote offers the best HR solutions like benefits and payroll anywhere on the globe.Get 50% off Remote’s full suite of global business solutions for your first employee for 3 months. Visit remote.com/leaders and use the promo code LEADERS.