Hacking Business Growth Through Testing and Iteration with Drew Moffitt at Kumospace

On this episode, Drew Moffitt, Marketing at Kumospace, talks about his startup experiences and the tactics he mastered along the way. One key tactic #B2B #businessleaders will find interesting is the value of agility and iteration. Drew’s current company, Kumospace, was originally set up to host virtual conferences. When physical conferences started coming back, they noticed an interesting thing with their data: Companies were using Kumospace’s tool as a means to hold a virtual office and collaborate better. They made this shift and gained even more traction.This approach resonates with Drew’s experience hacking the timeline in coming up with a viable MVP. By leveraging existing technologies and suppliers along with some simple, manual testing, you can iterate efficiently and gain traction with a proof of concept. This time saved is essential for #leadership in the market.This episode is brought to you by Content Allies.Content Allies helps B2B tech companies launch revenue-generating podcasts. Build relationships that drive revenue through podcast networking. We schedule interviews with your ideal prospects and strategic partners so that you can build relationships and grow your business. You show up and have conversations, we handle everything else. Learn more at ContentAllies.com