Making A Great Product in the Data Security Space by Using Customer Input, with Rajesh Parthasarathy of MENTIS
Leaders of B2B Podcast - Interviews on Business Leadership, B2B Sales, B2B Marketing and Revenue Growth - A podcast by David Ledgerwood, Leaders of B2B
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Rajesh Parthasarathy, CEO of MENTIS, joins us for a fun and insightful discussion on his approach to business. Rajesh has led his startup company to success in the data security industry. The discussion covers Rajesh’s approach to taking on the big names. In an industry where trust is the core issue, this can be challenging. Rajesh takes a customer-centric approach to designing his product features, resulting in a product that is both nimble and feature-studded. This gives him the differentiator as a David among Goliaths.Rajesh also shares his revolutionary approach to managing a global, remote team, and stresses the importance of establishing culture early on in the hiring process. He wraps up with his take on establishing relationships as a key success factor for him. Learn how to be successful even in a field dominated by larger players. Taking a revolutionary approach that delights your customers can be a key differentiator, and this podcast reveals some great ideas on how to get there.https://www.linkedin.com/in/mentisceo/mentisinc.comTune in to our podcast. Find other great episodes and content at our website, the LeadersofB2B.com.