Using Computer Simulations to Make Medical Devices Better with Arlen Ward of System Insight Engineering
Leaders of B2B Podcast - Interviews on Business Leadership, B2B Sales, B2B Marketing and Revenue Growth - A podcast by David Ledgerwood, Leaders of B2B
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Our guest on today’s podcast is Arlen Ward, Principal and CEO at System Insight Engineering. His discussion with Ledge covers his fantastic startup journey, the science behind his product, and how he built his sales strategy for it.Ward talks about how his experience in the medical device industry revealed the business problem to him. Advances in computing power made simulations, and modeling paved the way to the creation of his company. The result: An advanced product that makes a difference in saving lives.Ward expounds further on navigating the waters to sell this product, and wraps up the discussion with keeping the idea alive in how he manages the company. Anyone who would like to see their ideas come to fruition will love this podcast, which reveals how a new company can build and sell their brilliant ideas. Siesimulation.comTwitter - @arlenwardCome say hello and find insightful content at the LeadersofB2B.com.
