Amber Parucha on Creating Large-Scale Yoga Events and Community Building
Leadership and Yoga - A podcast by Shawna Krueger

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Join me, Shawna Krueger, and my guest, Amber Parucha for an episode on community building and events in the yoga and wellness space. Amber is a photographer, event producer and a creator of the viral Seattle yoga in the park series which is that massive 500 person class that you may have seen on my instagram. In this episode, Amber gives a roadmap for building and scaling an event like Yoga in the Park. For even more details on growing a large-scale community yoga event, take a look at this checklist. Amber has always been not only a friendly face and energy in the wellness world, but she’s also been someone who has thought of me for a lot of opportunities and seen value in my teachings even when I am not the most well-known yoga teacher. Find Amber on instagram: @amberinwndrlnd Join the Leadership and Yoga Fam email list to stay up to date on giveaways and L&S news. Plus, get immediate access to the free week-long 6am Club training: Join the fam. Find me on instagram: @shawnakru Purchase a copy of my guided journal. https://www.ritualofwritingjournal.com/ Upcoming Retreats: https://shawnakru.com/retreats/ Timestamps: 00:00 Intro 01:45 Thank you 2:55 Agenda 04:20 What is community? Belonging. 10:00 How community shifts the paradigm. 12:50 How to find your people. 18:00 Natural tendencies and growing beyond them. 21:30 Finding clarity on your why & Amber’s why. 23:30 Accessibility in yoga and wellness. 27:00 Pushing through vs pivoting. 29:58 Creating Yoga in the Park, large-scale community yoga event 41:00 Doing whatever it takes, not the quick fix. 42:30 Dealing with rejection 49:30 Entrepreneurship and untraditional work 52:00 Events 54:00 An exceptional leader. 56:00 Billboard message. 58:39 The eggplant emoji. Today's episode was made possible by a kind guy named Daniel who helped me get strong enough connection to upload while here on Orcas Island. Thank you!!