The Importance of Design and Brand in Business Building with Marty Neumeier (MDE314)

Marty Neumeier is a best-selling author who has penned such well-known books as The Brand Gap, The Brand Flip and MetaSkills. His latest book is a business thriller called, "Scramble, How agile strategy can build epic brands in record time." In this conversation with Marty, we talk about the importance of having a designer mindset in business and the challenge of building a superior brand in today's tech-infused world. Please send me your questions as an audio file (or normal email) to [email protected]; or you can find the show notes and comment on minterdial.com. If you liked the podcast, please take a moment to go over to iTunes to rate/review the podcast. Otherwise, you can find me @mdial on Twitter.  Support the show (https://www.patreon.com/minterdial)