Luis Silberwasserat, Univision - President, TV Networks
Learnings from Leaders: the P&G Alumni Podcast - A podcast by P&G Alumni Network - Sundays
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“It's not just one Latino or one Hispanic group, it's much more nuanced. It's less about the language and more about who we are and what our role is in this country.” Luis Silberwasser is Univision’s President of the Television Networks Group, where he oversees the company's TV networks, as well as its entertainment, news and sports divisions along with its ops and tech teams. Luis is a seasoned, award-winning TV executive with 25+ years’ experience building TV networks and creating entertainment content focusing on International, U.S. Hispanic and Latin American markets. Prior to joining Univision, Luis served as Telemundo Networks’ President where he modernized the brand and transformed the company’s content strategy. Earlier in his career, Luis served as Discovery Networks EVP and Chief Content Officer, having risen through the company’s senior ranks. And of course, Luis got his start in brand management at P&G in Beauty Care. Luis studied industrial engineering at Georgia Tech, and received his MBA from Harvard Business School. Luis is a proud dual citizen of the United States and Columbia, passionate about Futbol, History, and Latin music, and lives in Miami with his wife and four children. You’ll enjoy this candid conversation about creating content that resonates across cultures and generations.