#466 : Investigating the Pro Premier Rewards Program by Floor & Decor (Short Summary Show)

In this weeks episode of Let’s talk “a little” loyalty Tom reviews the original podcast where Paula was joined by https://www.linkedin.com/in/matt-goldberg-10891920/ ( Matt Goldberg) from https://www.flooranddecor.com (Floor and Décor) Matt and Paula discuss the insights behind the https://www.flooranddecor.com/pro-premier-rewards.html (Pro Premier Rewards )program and Tom summarises key points of the loyalty strategy, designed to deliver powerful benefits to their community of flooring professionals nationwide, This is a B2B program with a vision of continually growing share of wallet with their business customers. Listen to enjoy a masterclass in the pillars needed to drive emotional loyalty in the intensely competitive retail sector for home improvements. Show Notes :- 1) ⁠ https://www.linkedin.com/in/matt-goldberg-10891920/ (Matt Goldberg) 2) https://www.flooranddecor.com/ (Floor and Décor⁠) 3) https://www.sleepnumber.com/inner-circle/login (⁠)https://www.flooranddecor.com/pro-premier-rewards.html (Pro Premier Rewards ) 4) http://letstalkloyalty.com/266/ (⁠)http://letstalkloyalty.com/267/ (#267: Floor and Decor Shares the "Pro Premier Rewards" Program)