#469: HEMA's Heritage and Values Drive Customer Loyalty : (Short Summary Show)

In this weeks episode of Let’s talk “a little” loyalty, Tom Peace reviews the original podcast where Paula was joined by https://www.linkedin.com/in/karlijnvdberg/ ( Karlijn Van Den Berg), HEMA’s Loyalty and CRM Manager, based in the Netherlands, who shares her insights on how to drive customer loyalty the old-fashioned way. With an incredible heritage of almost 100 years, https://www.hema.com/nl-be?gad_source=1&gclid=CjwKCAiAvdCrBhBREiwAX6-6UlKQAs3i_lPmWlXIdH2jnq8JBHZ455dPkbcTOx09HfNZYgERvCoIVxoCGeUQAvD_BwE&gclsrc=aw.ds (HEMA’s )approach to business showcases some of the key principles that drive customer loyalty – values like simplicity, consistency, and fairness. Show Notes :- 1) ⁠ https://www.linkedin.com/in/karlijnvdberg/ (Karlijn Van Den Berg⁠) 2) https://www.flooranddecor.com/ (⁠)https://www.hema.com/nl-be?gad_source=1&gclid=CjwKCAiAvdCrBhBREiwAX6-6UlKQAs3i_lPmWlXIdH2jnq8JBHZ455dPkbcTOx09HfNZYgERvCoIVxoCGeUQAvD_BwE&gclsrc=aw.ds (HEMA’s) 3) http://letstalkloyalty.com/266/ (⁠⁠⁠)http://letstalkloyalty.com/267/ (⁠)http://letstalkloyalty.com/269/ (#269: HEMA's Heritage and Values Drive Customer Loyalty)