#511: Redefining Loyalty Business Models in 2024

The "Wiser Loyalty" podcast series unpacks the most important things you need to know about the Foundations of Loyalty, grounded in the Loyalty Academy™ Courses. In today’s episode, guest hosts https://www.linkedin.com/in/billhanifin/ (Bill Hanifin) andhttps://www.linkedin.com/in/aarondauphinee/ ( Aaron Dauphinee) take a deeper look at how the Proprietary model is taking on new meaning and why “Partnerships” may be a replacement for the Player Model, reflecting the way business is operating today and to better serve the needs of today’s consumer. The Wiser Loyalty series showcases a theme each month based on the courses required to earn the Certified Loyalty Marketing Professional™ (CLMP™) designation, featuring the latest thinking on customer loyalty, backed up by market examples. Show Notes: 1) https://www.linkedin.com/in/carlyneubauer/ (⁠⁠⁠)https://www.linkedin.com/in/aarondauphinee/ (⁠Aaron Dauphinee⁠⁠) 2) https://www.linkedin.com/in/paulat/ (⁠⁠⁠)https://www.linkedin.com/in/billhanifin/ (⁠Bill Hanifin⁠⁠) 3) https://thewisemarketer.com/ (⁠⁠⁠⁠⁠The Wise Marketer )