#512: What Brits want from Loyalty Programmes 4.0

The launch of the 4th edition of https://mando.co.uk/what-the-british-want-from-loyalty-programmes-4/ (‘What Brits want from Loyalty Programmes 4.0’ )does not disappoint. This Let’s Talk Loyalty podcast talks to three deeply experienced professionals about this whitepaper. https://www.linkedin.com/in/amanda-cromhout-34167b2/ (Amanda Cromhout) talks to https://www.linkedin.com/in/charlie-hills1/ (Charlie Hills),Chief Strategy Officer and https://www.linkedin.com/in/james-davies-4ab10174/ (James Davies), Senior Strategist and Analyst, both from https://www.linkedin.com/company/mandoconnect/about/ (Mando Connect). They are accompanied by https://www.linkedin.com/in/nick-fishbourne-b30b0a105/ (Nick Fishbourne), Group Account Director of https://account.yougov.com/ae-en/join/main (YouGov). Key highlights include the increased usage of loyalty by Brits ad a deeper usage in terms of activity rates. There is also an increased play on loyalty partnerships benefiting consumers and brands alike. The whitepaper also serves up quality statistics around transactional KPIs and emotional KPIs. Show Notes: 1) https://www.linkedin.com/in/charlie-hills1/ (Charlie Hills⁠) 2) https://www.linkedin.com/in/paulat/ (⁠⁠⁠⁠⁠)https://www.linkedin.com/in/billhanifin/ (⁠⁠)https://www.linkedin.com/in/james-davies-4ab10174/ (James Davies⁠) 3) https://www.linkedin.com/in/nick-fishbourne-b30b0a105/ (Nick Fishbourne) 4) https://www.linkedin.com/company/mandoconnect/about/ (Mando Connect⁠) 5) https://account.yougov.com/ae-en/join/main (YouGov) 6) https://mando.co.uk/what-the-british-want-from-loyalty-programmes-4/ (What Brits want from Loyalty Programmes 4.0)