9: #9 How to Attract Clients Without Cold Pitching

Unstuck (formerly Life In Business) - A podcast by Libby Langley - Business Coach - Thursdays

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If you’ve ever opened your DMs to find a random “Hey lovely, I’ve got a great offer for you!” message… you already know. Cold pitching is awkward, ineffective, and let’s be honest — downright disrespectful. And yet, we’re still being told that it’s the way to grow our business. In this episode, I’m lifting the lid on a real-life story that had me fuming — someone hijacking one of my personal breakthrough call slots just to try and sell to me. No context. No connection. No chance. We’ll dive into what not to do when it comes to pitching, why building respectful relationships matters more than ever, and how to turn cold contacts into genuine connections (that might actually lead to clients… eventually). Plus: the one thing I wish more people remembered before sliding into someone’s inbox. If you want to sell with more grace, integrity, and ease — this one’s your permission slip to leave the sleaze behind. ✨ Sales is about connection, not coercion. Start a conversation, not a pitch. Helpful Links: 🌀 Download the free guide: Feeling Stuck 📖 Read my book 💬 Work with me — If this one got you nodding along (or rolling your eyes at your inbox), I’d love to hear about it. Tag me on Instagram @libbylangley and tell me your worst pitch story — or just say hi! Here’s to warmer connections, better business, and a hell of a lot more respect. Libby x