Nicole Dawes of Nixie: How Late July and Cape Cod Potato Chips Helped Shape Her Business Today

Nicole Dawes is no stranger to revolutionizing the food industry. Growing up amidst her mother’s natural food store and her father’s Cape Cod Potato Chips factory in the 1970s, Nicole knew that she was destined to create a lasting impact in the natural products industry. In 2003, she founded Late July Snacks, pioneering one of the first brands to carry the USDA Organic seal, and adding an exciting option to the food industry that both tasted great and helped consumers live a healthier life. In this discussion, Nicole talks to Elizabeth about her entrepreneurial journey, sharing the highs and lows of building Late July and navigating its eventual sale. She talks about her new business, Nixie, and what makes this sparkling water stand out from the crowd. She shares great advice about team building and creating a company culture, and how we can make organic and sustainable food and beverages more accessible, one refreshing sip at a time.