75: Building your Marketing Plan

Main Street Business - A podcast by Mark J Kohler and Mat Sorensen

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Last week we discussed the "Strategic Plan" and this week we will be discussing it's sister the "Marketing Plan". Both of these important documents and road maps work hand in hand to help you succeed in your business. Mark and Mat meet with hundreds of small business owners a year and see what plans work and which ones don't. They will be sharing their insight on the important aspects of building, maintaining and reviewing a marketing plan to take your business to new heights in 2016. Don't m...