230: How to Build an App and Sell in the New Economy

As part of our Entrepreneur in the Trenches series Mat interviews Sonny Goodman who is a partner in Transform with celebrity trainers Chris and Heidi Powell. Chris and Heidi had a hit show on ABC called Extreme Weight Loss which ran for 5 seasons. The app is their effort to reach more people who want to transform their bodies and life. Find Transform at www.transformhq.com. Listen to what Sonny learned during the process in creating an app, how it works with Apple and Google (and what they ch...