Why Ecommerce Email is More Than Just Email? with Adam Butt

Podcast Episode 171 of the Make Each Click Count Podcast features Adam Butt, the CEO of Noticed.In this episode, Andy and Adam dive into the world of e-commerce, multitouch attribution, and email marketing strategies. Adam reflects on turning 40 and feeling old while sharing the challenges and successes in business. They explore the importance of a multi-channel approach, understanding consumer behavior, and the power of customer retention. Plus, Andy and Adam discuss the evolving landscape of email engagement and the key factors that drive successful campaigns. Join them as they navigate through the world of e-commerce and digital marketing to help you with your business. So sit back, relax, and let's dive into today's episodeEpisode Action Items: To find more information about Adam:Noticed websiteABOUT THE HOST:Andy Splichal is the World's Foremost Expert on Ecommerce Growth Strategies. He is the acclaimed author of the Make Each Click Count Book Series, the Founder & Managing Partner of True Online Presence, and the Founder of Make Each Click Count University. Andy was named to The Best of Los Angeles Award's Most Fascinating 100 List in both 2020 and 2021.New episodes of the Make Each Click Count Podcast, are released each Friday and can be found on Apple Podcast, iHeart Radio, iTunes, Spotify, Stitcher, Amazon Music, Google Podcasts and www.makeeachclickcount.com.